Direct Marketing Association Upcoming Events »

Advancing and Protecting Responsible Data-Driven Marketing

Summary: Join us for a 90-minute webinar about Canada’s New Anti Spam Law (CASL), which goes into force on July 1st 2014. CASL applies to the sending of all “commercial electronic messages”, and it requires senders to have prior consent...read more →
Don’t wait for it to happen to understand the risks and implications Sponsored by: StrongView and EEC How to leverage customer data to Always Be Contextual Today’s leading marketers are focusing on increasing relevance in their marketing communications by harnessing...read more →
Webinar hosted by: DMA International ECHO Awards Board of Governors The DMA International ECHO Awards honor those marketing campaigns that have excelled due to a combination of brilliant marketing strategy, superior creative solutions and measurable results. With more than 1,000...read more →
Sponsored by: Smart Giving Planned giving prospects and donors are most often acquired, renewed, and upgraded through the mail. Because of this, much planned giving marketing fails to reflect the key differences between traditional annual fundraising and soliciting for a...read more →
Sponsored by: Russ Reid Website optimization is one of the most powerful tools that nonprofits can use to create winning digital strategies. By growing the conversion rates of key pages on the website – especially the donation page and the...read more →
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