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DMA In-Person Marketing Seminars

Two to three days of focused, participatory learning with a small group and renowned instructors.

Develop your staff, hone your skills, explore a new strategy, or add a new area of expertise. For over 25 years, the direct marketing industry has relied on DMA marketing seminars to deliver quality professional training.

DMA offers a range of 2- and 3-day marketing seminars ranging from direct marketing fundamentals to advanced specialties. Each follows a carefully developed curriculum vetted by DMA supervisors and independent advisors. Every DMA marketing seminar is led by one or more industry experts with impressive experience and dynamic teaching abilities.

With small groups and experienced leaders, DMA marketing seminars offer a focused, intimate learning environment. Presentations and both group and individual exercises balance traditional study with active engagement. Participants in the marketing seminars are often asked to bring samples of their work, actual challenges from their own workplace, and questions and ideas to ensure the content delivers relevant strategies and real-world solutions.

As a participant, you’ll receive an extensive workbook of course materials and outside resources, which serves as a valuable reference tool long after the actual marketing seminar. Additionally, you will build your professional network though sharing a unique learning experience with a group of peers and professionals with similar interests.

Learn more about individual DMA marketing seminars with full seminar descriptions, course outlines, biographies of seminar leaders, reviews from past attendees, and upcoming dates, locations and registration information.