DMA Certified Marketing Professional™ Program

The New Global Standard for Direct Marketing Education!

As the discipline of direct marketing becomes more global, more digital, and increasingly complex, practitioners need specialized education to build and deploy smarter programs. Just as critical is the need for an international standard recognizing professional excellence that transcends borders.

The DMA Certified Marketing Professional™ Program  covers all core areas of direct marketing, including strategic planning, digital marketing, social channels, creative development, database, measurement and analytics. DMA Certified Marketing Professionals will be recognized by the global marketing community as having the skills and intelligence to be marketing leaders, anywhere in the world. It all starts with the first step: 

Step 1:  Fundamental Courses, choose your path: In Person Seminar or 10 online courses
Step 2:  Advanced Courses - all online
Step 3:  Elective courses (only 2 required)
Step 4:  Certification Test  

Click here for all details on How to Become Certified.

Key Benefits of the Program:

Built-in flexibility and convenience
• Take courses in-person or online
• Two payments options - pay all up front (save 15%) or pay as you go!

Designed to make you competitive in the global marketplace
• Integrated with international direct marketing programs from foreign educational institutions
• Learn in English, Japanese or Spanish

Provides in-depth knowledge on in-demand skills
• Top-notch instructors and leaders in their areas of expertise
• Explore emerging tactics and classic strategies you can apply now