Kelly Hlavinka

Kelly Hlavinka
Managing Partner, COLLOQUY®

As Managing Partner, Kelly Hlavinka directs all strategic consulting, publishing, education, and research projects. Kelly established the COLLOQUY® Consulting group in 2003 and, under her direction it has grown to a team of seven internationally recognized practitioners, working with such notable clients as MGM MIRAGE, Eddie Bauer, Best Buy, HP Software, and VISA International. Her extensive knowledge of loyalty marketing is supported by expertise in direct marketing, consumer research, and customer analysis. Kelly specializes in helping companies determine their customers' current purchasing behavior so that they can track loyalty more effectively and set up solid strategies and program structures to match their needs.