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Karen Talavera

 

Karen Talavera

 

Karen Talavera
President, Synchronicity Marketing

 

 

Karen Talavera is a nationally recognized email and direct marketing expert and president of the consulting firm Synchronicity Marketing which she founded in 2003. Synchronicity Marketing specializes in improving direct marketing effectiveness through multichannel integration and is a member of the Email Experience Council. Karen is a board member of the Florida Direct Marketing Association (FDMA) and a member of the Marketing Executives Networking Group (MENG).

Karen frequently teaches, speaks and writes on issues related to permission email around the country. Prior to forming Synchronicity Marketing, Karen was VP Marketing and Director of Marketing for a company acquired by Acxiom Digital and Yesmail consecutively. Before entering the world of email marketing with Yesmail in 1999, Karen spent nearly 10 years in a variety of marketing and product development positions for information services giant Experian.